Creating convincing media messages and stories which tap into the inner emotions of a consumer is no easy task, but don’t tell that to Dylen Postnikoff. Quickly climbing the Canadian marketing and entertainment ladder after earning her master’s degree in political science, Postnikoff earned the respect of her colleagues at the CBC through her ventures while managing its entertainment portfolio. We had the opportunity to ask Postnikoff about her journey, accomplishments, and plans for the future. ———— As Head of Entertainment and Content Marketing at the Canadian Broadcast Corporation, you obviously have learned a thing or two about marketing...Read More
Month: November 2017
Just in time for the holiday season, and perhaps even more importantly, Black Friday, Beyoncé has debuted her new holiday merchandise collection. Beyonce has got your ugly sweater needs, releasing fine items that say, “sis the season”, “have a thicc holiday”, and my personal favorite: “Holidayoncé”. To go along with the holiday themed sweaters and shirts, she has also released a series of onesies that along with keeping you warm while you open presents on Christmas Day, will make sure you do so in style. You can find all these new products and more at...Read More
Earlier this week, the United States Department of Justice moved to sue in order to prevent telecommunications conglomerate AT&T from acquiring entertainment company Time Warner for $85 billion. The DOJ has provided the rationale that if the merger were to go through, overall innovation within the media industry would suffer, and consumers would likely be subject to higher subscription costs. Within its complaints, it stated “If allowed to proceed, this merger will harm consumers by substantially lessening competition among traditional video distributors and slowing emerging online competition.” Donald Trump was not shy on the topic, stating in Florida on...Read More
Though we all may wish that Hollywood was as inviting a place as it’s portrayed in the Oscar smash La La Land, the reality is that the movies remain a tough industry to break into. Though success requires 110% effort and is never guaranteed, with enough hard work and tenacity, small successes can translate into big time results. To get a better understanding of the industry at present, Current Artisan chatted with Mike McCallum, a young production wizard with a host of on-set experience under his belt. With plans to become one of the industry’s top movie producers, read...Read More
As a veteran of over 20 years in the cooking game, David Piquard knows how to serve carefully crafted, high-quality pastry to customers of all nationalities and tastes. Hailing from eastern France, he has taken his culinary talents to the United States where he currently works as the executive chef for Gaby et Jules in Pittsburgh. We had the opportunity to ask David about his accomplishments as an international chef and culinary pioneer, as well as his plans for the future. ——— What kind of creative ventures and projects do you get to work on as the chief...Read More
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