Author: Erica Tuttle

US Soccer: World Cup Woes Need to Motivate Moving Forward

In a stunning loss to Trinidad and Tobago, a country with less than one percent of the United States population, the U.S. was booted from the 2018 qualifications for the FIFA World Cup. Many Americans are feeling discouraged from watching the World Cup in general because of a ‘take our ball and go home’ mentality. I am an avid soccer fan and I think that the United States failing to qualify for the first time in almost 30 years acts as a wake up call that we can’t expect to compete with our team just phoning it in. Other...

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Introducing the Robot Chefs of the Future

A team of scientists and chefs have developed robots capable of preparing full meals to reduce the price tag of going out to eat and reducing the number of employees needed to run a restaurant. Spyce, a Boston-based startup pioneered by a group of Massachusetts Institute of Technology graduates, has developed several robots to man their grain bowl restaurant. As a lover of trying new (and sometimes not so great) places to eat, was so excited to hear about a way to reduce the prices of going out to eat. It is hard to enjoy a meal out when...

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Restaurant Volume Linked to Food Choices

Decades of research has been conducted looking into what influences our decision-making in restaurants and practically every consumer setting. Now research by the Journal of the Academy of Marketing Sciences has shown that the music volume in a restaurant determines how we order and eat. The louder a restaurant plays the music in the dining room, the more we will order and eat. Research findings specifically showed that customers are more likely to order unhealthy options because the louder music increases their heart rate. So, when you feel an increase in heart rate,  this causes elevated levels of arousal...

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Thousands of People in Sweden Embed Microchips Under Skin

Over 3,000 Swedish people are embracing the “biohacking” movement on an extremely personal level. Users are experimenting with implanted microchips which further integrate wearable technology that aims to simplify and interconnect their life. Participants in Sweden can use the microchips to enter their homes, businesses, gyms, and more by using the embedded technology instead of carrying key cards. The rise of biohacking, the modification of the human body with technology, is constantly growing in popularity as more people are converted to wearable tech. Wearable technology includes products such as the FitBit and Apple Watch, which inevitably inform and entice...

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Crafting Immersive Storytelling: an interview with Laura Franco

The film industry in Los Angeles, and Hollywood specifically, is like a form of creative mecca/nightclub. Imagine hundreds if not thousands waiting in line, from screenwriters to actors to directors, all having worked relentlessly in perfecting their craft up to that point. Getting in can be difficult, as the bouncer is notoriously stubborn, but the opportunity for exposure and collaboration increases exponentially once inside. One such creative talent who has navigated the line into this tight-knit club is filmmaker Laura Franco. In addition to being recognized for her solo work as a writer and director by the Academy of...

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